Pack & Drive
Category:
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Branding
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Client:
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Pack & Drive
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Year/date:
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2022
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In the world of branding, a powerful message can drive your business forward, and "Pack and Drive" is a testament to that. Our journey with "Pack and Drive" began with brainstorming sessions aimed at understanding the needs and aspirations of our target market - business travelers and tourists looking to rent a car in Albania. We knew we had to create a brand that resonated with them.
We worked diligently to develop a bold and modern visual identity for "Pack and Drive." Red and black emerged as the primary colors, symbolizing energy and sophistication. Our tone of voice was straightforward, reflecting the simplicity and efficiency that the brand offers. The branding journey with "Pack and Drive" was indeed a rewarding one, but we're not stopping here.
Are you ready to take your brand on an adventure?